Wednesday, August 12, 2009

UCF PR Could Fuck Up a Wet Dream

Despite spending too much money on public relations, UCF often gets bad press. Two recent examples:

UCF recently reduced tailgating hours, and based on the coverage in the Sentinel, it appears that many donors are pissed off and thinking about no longer supporting the program. If UCF were good at PR, they would have figured out how to persuade the boosters to support this reasonable policy change.

The second example is more important. Forbes magazine recently ranked all the colleges in the country. UCF came in 475th. I get that UCF is going to get beat by FSU and UF, but UCF lost to Florida Southern University and Eckerd College. Florida Southern and Eckerd!? UCF sucks in so many ways, but it is much better than either of those schools. It is a public relations failure that UCF got beat by colleges that cater to rich kids with poor high school records.